Italian firm Gio Forma Studio Associato has designed ‘Maraya’: a gigantic, site-specific, mirrored cube in the middle of the Saudi Arabian desert, operating as a concert hall and land art installation.

‘Maraya’, meaning mirror in Arabic, is covered with reflective panels that offer startling views of the neighbouring desert space, that change according to varying weather patterns. The 5000 square meter building opened in the Al-Ula region in Saudi Arabia, a Unesco World Heritage site where ancient art is chiselled into the rock formations. The cultural event space features an immersive theatre, interactive exhibitions, and kinetic art by Italian creative agency Todo.

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